founders-the-beach-people

The Beach People, a small, family-owned business founded by two visionary sisters, Emma Henderson, and Victoria Beattie, proudly embody the spirit of the iconic beach brand. Their commitment to crafting sustainable and versatile products ensures that the beauty of the beach resonates in every aspect of their offerings. Whether it’s beach accessories or coastal homewares, their designs reflect a timeless appeal inspired by the allure of the sea and cherished memories under the sun. Customers are invited to join The Beach People on their journey towards a sustainable future as they continue to be the go-to brand for beach lovers worldwide.

Heels Agency The Beach People Beach & Home Accessories Feature Editor Demi Karan ed-it.co — *Beach Essentials*: The Beach People

Rooted in a deep passion for crafting sustainable and versatile seaside accessories, the label has blossomed into Australia’s iconic beach brand. Their commitment to environmental consciousness and enduring design principles has led them to create not only the beloved carry-all Beach Cart and the world’s best-selling picnic basket but also an array of beautiful coastal homewares. From premium bath towels that embrace you in comfort to exclusive scented candles that infuse your living space with a serene ambiance, their products effortlessly bring the allure of the beach into your home.

About

At The Beach People, our products are meticulously crafted with a touch of Australian spirit. We take immense pride in creating effortless, luxurious, and enduring essentials for the beach and home. With a distinct and unmistakable aesthetic, our designs artfully blend contemporary elegance with timeless charm, capturing both tradition and modernity in every piece.

Inspired by the allure of the sun-kissed coast and the thrill of adventures past, each creation embodies a nostalgic longing for cherished moments spent basking under the sun. Our dedication to meticulous craftsmanship and thoughtful design ensures that our products stand the test of time, truly embracing the essence of coastal living.

Our commitment extends beyond crafting exceptional products. We are driven by a profound love for the beach and a deep respect for the environment. Embracing eco-friendly practices and ethically sourced materials, we continuously evolve to lighten our footprint and protect the planet we hold dear.

Innovative Design: The Beach People take pride in creating products that are not only luxurious but also highly functional. Each item is meticulously designed in-house at their Australian studio, and their exclusive designs can only be found with them. Their products speak to the essence of beach living, bringing a touch of elegance and ease to the coastal lifestyle.

Consciously Sourced: In their pursuit of making a positive impact on the planet, The Beach People have been relentless in their efforts to embrace eco-friendly practices and consciously sourced materials. Their dedication to using upcycled materials and adopting eco-friendly processes ensures that they are actively reducing their environmental footprint. Customers who choose The Beach People become part of a sustainable movement that cares for the environment we all cherish.

Family Owned & Operated: Founded by two sisters along the picturesque Northern Rivers of Australia, The Beach People is proudly family-run. They cherish their roots, and that familial spirit permeates throughout their organisation. Their tight-knit and creative team shares their passion and drive for creating exceptional products that resonate with their customers. When customers choose The Beach People, they become a part of the extended family, united by a shared love for the beach and a commitment to a brighter, more sustainable future.

Join our sea-loving community to stay updated with exclusive news and content from our founders, Emma, and Victoria. As we continue on our journey towards a sustainable future, we extend an invitation to embrace the beauty of our oceans and the warmth of coastal living together. With each step we take, we strive to make a positive impact that transcends generations. Together, we can create a lasting difference that leaves a meaningful legacy for the world we cherish.

Hit LINK to view The Beach People’s remarkable journey.