Description
Get the secrets to building knockout brands which cut through the noise and bring your business to life with Virgin’s branding masterclass. What is in a brand, and why is it important? Find out how inspiring global brands overcame great challenges and the insightful narratives of how they found their purpose. The session will practically look at the Golden Circle model and explore the significance of your Why, How & What and the impact that purpose can have on your brand.
Find out how the brands you love leveraged integrated communications to great effect, explore insightful narratives of how contemporary brands have leveraged platforms, plus channels that have impacted their brand and, in turn, their bottom line.
- Defining your brand’s purpose
- Building a powerful brand identity
- Amplifying your brand
Hit LINK to view Richard Branson’s journey + startup tips.
